For many years, Nokia remained the unrivaled king of the Smartphone mobile industry as it roled out phones that suit consumers needs. Well known for its ruggedness and battery strength, this made Nokia a brand to recon with any day, any time.
However, as time went by, the smartphone manufacturers market became a very competitive one. Rivalry smartphone manufacturing companies like Apple, RIM(Blackberry), LG, HTC, Infinix, Gionee, Samsung, Lenovo, Tecno continued to invest tireless effort into their products for improvement in order to give Nokia a run for its money.
Today, Nokia no longer lays claim to the number one spot in the global smartphone market, having been displaced by Apple Incorporated as the worldwide number one single manufacturer of smartphones by revenue, profit and volume.
Nokia has never been comfortable with losing the number one seat in smartphone manufacturing, therefore, in a bid to reclaim its position back, it is partnering with Microsoft to role out smartphones that work on windows operating system, hence the name windows phones. It already has Lumia 800 and 710 running on the latest 7.5 version of the Microsoft OS available in the market.
Whether this synergy between Nokia and Microsoft would help Nokia regain its lost glory as the number one smartphone manufacturing company in the world. Only time would tell!
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